"Apple is trying to step in and solve the ad-revenue problem for its app developers that are ad-driven." -- Needham analyst Laura Martin
From "Apple's services revenue has 70% margins, twice that of hardware, says Needham's Laura Martin," which aired Thursday on CNBC:
Laura Martin, Needham & Co managing director, joins 'The Exchange' to discuss Apple's ad plans, stock and company outlook.
My take: Jon Fortt is the best thing going on CNBC.
See also: Apple desperately seeking digital ad man