What Apple said about Zuck's 47.5% platform fee

"[Meta's] announcement lays bare Meta’s hypocrisy." -- Apple spokesperson Fred Sainz

From "Facebook parent Meta set to take nearly 50% cut from virtual sales — and Apple is calling it out" posted Wednesday on MarketWatch:

“We think it’s a pretty competitive rate in the market. We believe in the other platforms being able to have their share,” Vivek Sharma, Meta’s vp of Horizon, told The Verge.

But Meta’s plan instantly drew blowback from builders — who pointed out NFT market OpenSea takes a 2.5% cut of every transaction whereas LooksRare prices 2% — and some pointed feedback from antagonist Apple.

“Meta has repeatedly taken aim at Apple for charging developers a 30% commission for in-app purchases in the App Store — and have used small businesses and creators as a scapegoat at every turn,” Apple spokesman Fred Sainz stated in an e mail to MarketWatch. “Now — Meta seeks to charge those same creators significantly more than any other platform. [Meta’s] announcement lays bare Meta’s hypocrisy. It goes to show that while they seek to use Apple’s platform for free, they happily take from the creators and small businesses that use their own.”

Meta Chief Executive Mark Zuckerberg has blasted Apple for charging developers 30% for in-app purchases on the App Store. “As we build for the metaverse, we’re focused on unlocking opportunities for creators to make money from their work,” he said in November. “The 30% fees that Apple takes on transactions make it harder to do that, so we’re updating our subscriptions product so now creators can earn more.”

My take: Sociopaths are notable for their lack of guilt or remorse and their tendency to justify actions that negatively affect others.


  1. Kirk DeBernardi said:
    I personally think Zuck’s actually a Martian of the bodysnatcher variety.

    A clueless sociopath ad-whore.

    There. I said it.

    April 14, 2022
  2. Jerry Doyle said:
    “Underscoring the reaction of developers, Blockparty CEO Vladislav Ginzburg told MarketWatch: ‘….. No thanks.’”

    I prefer for this to be more about what the market is willing to accept, than more about greed.

    Zuckerberg is not alone in this world today attempting to squeeze everything possible from the consumer. Just take a trip to your grocery store. Go purchase fuel or book an airline flight. Yes, we have inflation today. One can’t convince me, though, that everyone along the market chain isn’t adding extra for himself to the inflationary costs for increased profits before passing on the inflated price to the consumer. Every proprietor out there now is exploring what the market will bear. Even my yard man attempted to get on the bandwagon by saying he was raising his prices because of inflation. When I refused his new price, he backed off completely. Interesting.

    We have come to the juncture where we consumers must start sending a message. Blockparty CEO Vladislav Ginsburg’s response is the appropriate response for all Developers to send to Meta’s Mark Zuckerberg. If you build it and no one shows, “it is not sustainable.”

    Zuckerberg more than likely is testing what the market will bear and is prepared like my yard man to lower the percentage to where Developers are willing to play. It is the same for Developers dealing with Apple. If Developers feel they are not getting value from being in the Apple App Store, then leave. Send a message. Don’t file asinine legal suits.

    Something tells me that Mark Zuckerberg is going to get a message that while he may build it, no one may show to use it. That is what capitalism is all about.

    April 14, 2022
  3. Fred Stein said:
    Enjoy the irony.

    Meanwhile. Go back to view the YouTube Zuck lays out his vision of the MetaVerse. It a free, no fee, exchange on virtual goods.

    Then go back to the the Epic trial where Sweeney’s lawyers assert that Microsoft and Sony deserve a 30% fee because they make no money on game consoles. Zuck also sells his vr goggles at cost.

    April 14, 2022
  4. Jonny T said:
    He’d make a perfect President for Russia.. lying little toads, both of them.

    April 14, 2022
  5. David Drinkwater said:
    Zuck Zuck.

    Politely replace the first “Z” with an “F”.

    April 17, 2022

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