Apple may be getting the hang of the Hollywood game.
From Brian Lowry's "'Coda' is a small movie that hits all the right notes" posted on CNN entertainment:
"Coda" is a small movie, exquisitely made. Touching, funny and stirring, it would be the kind of movie you'd urge a friend to run out and see, except they'll only need to stay home and ante up to stream it on Apple TV+.
The tech giant's streaming service stepped up to buy the film for what Deadline reported to be a record sum coming out of the Sundance Film Festival, and at a moment where a lot of money's being thrown around for such acquisitions -- chasing awards prestige, attention or a little of both -- this one actually looks well spent.
My take: As of this morning, CODA (an acronym for Child of Deaf Adults) had scored 93% out of 188 Rotten Tomatoes reviews. I liked Lowry's because it went straight to the $4.95/month business proposition. I've cued CODA up for tonight's entertainment.
UPDATE: Bring your handkerchiefs.