Apple’s spaceship won’t be empty long

Engineers are slowly re-occupying Apple Park, one of—if not the—world’s most costly corporate headquarters.

From Mark Gurman’s “Apple Plans to Return More Staff to Offices in Break From Rivals” posted on Bloomberg Tuesday evening:

Apple’s approach to returning to its offices differs greatly from that of other well-known technology companies. It underscores Apple’s longtime focus on in-person meetings and hands-on product development, and the company’s reliance on hardware as its central business.

Facebook Inc. and Alphabet Inc.’s Google have said that most employees can work from home through 2020. Inc. said that office workers will be able to work from home until early October and Twitter Inc. said staff can work from home “forever” if they choose.

My take: A $5 billion corporate campus would be a terrible thing to waste.

See also: Duncan Sinfield’s March 23 drone flyover. 


  1. Fred Stein said:
    OT, but worthy:

    In WSJ, Google is pulling its Apps from Huawei which is having an impact especially outside of China. Worth reading.

    This likely helps both Apple and Samsung, outside the US. Any perturbation in Android, means more switchers, perfectly timed for SE. Thanks Google.

    May 13, 2020

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