Pay $6,000 for a new MacPro today, get $360 back on your Apple cash card tomorrow.
6% savings is earned as Daily Cash and is transferred to your Apple Cash card when transactions post to your Apple Card account. If you do not have an Apple Cash card, Daily Cash can be applied by you as a credit on your statement balance. 6% is the total amount of Daily Cash earned for these purchases. Purchases from Apple Media Services and AppleCare+ monthly payments, as well as any Apple iPhone Payments or Apple iPhone Upgrade Program charges posted to your account outside of the promotional period, are ineligible. Additional details apply; see apple.com/apple-card for more information.
My take: Apple must figure it’s got margin to spare.