From “The World’s Most Popular Email Clients” posted Tuesday on Statista:
With 1.5 billion users, Gmail has grown into one of Google’s most successful products and one of the most popular email clients in the world. According to data published by email analytics firm Litmus, Gmail is only beaten by Apple’s native iPhone email app in terms of usage. According to Litmus’ analysis of 834 million email opens worldwide, 26 percent of those emails were opened within Gmail, while 28 percent were opened in the iPhone email client.
Click to enlarge.
My take: Who knew? Given the scale of Google’s installed base, I would have bet on Gmail.
FOR MORE: See Edmund Lee’s Media Companies Take a Big Gamble on Apple in Wednesday’s New York Times.