Where else, besides iPhone sales, Apple makes money

Asymco’s Horace Dediu posted the chart on Twitter. Watch him take on the naysayers.

(Not seeing the bar graph? Click here.)

My take: Want some fun? Click on the “people are talking about this” link.


  1. David Drinkwater said:

    I assume that the CQ4 2018 numbers will be refined after Apple reports later this month….

    In the comment stream, Horace clarifies that he is referencing calendar quarters “I don’t believe in fiscal quarters” I think he wrote. 🙂

    January 8, 2019
  2. Fred Stein said:

    Love data visualizations!

    1) Worried about peak iPhone? Look at the Mac biz. Still growing, modestly and subject to cycles. Even if iPhone is now cyclical, it’s still a good biz.

    2) Can’t innovate? Look at “Other products, includes Watch”. A rough estimate says that’s $40B annually of new products from Tim Cook’s kitchen. Surely the Cook has more dishes coming.

    3) Service? Yeah, we all know this story.

    4) Good and Bad: The overall growth – good. Cyclical – bad – bad , mainly because the market over-reacts.

    January 8, 2019

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