The talk of Barcelona: Mobile World Congress 2018.
From Timothy Martin’s Samsung’s Galaxy S9 Phone Bets on Animated Human Emojis in the Wall Street Journal:
The Galaxy S9’s camera tricks and emoji push are likely to remind some consumers of last year’s Apple Inc.’s iPhone X handset.
Samsung mobile chief D.J. Koh, in an interview,… bristled at any notion Samsung was playing catch up with Apple, as the human emojis took years of development, he added.
“Their approach and my approach is totally different,” said Mr. Koh, cautious to mention Apple, a rival and components customer, by name. “I do work seriously based off my own road map.”
The more critical question for Samsung is whether consumers will notice the camera overhaul—or even care.
My favorite quote: “Innovation is not everything,” said Mr. Koh, 56 years old, who next month is expected to be promoted to chief executive of Samsung’s mobile and network division.